GINSENG Energy Drink

Design: Bogdana Basorgina
Location: Russia
Project Type: Student Project
School: British Higher School of Art and Design
Course: Visual Communications
Tutor: Evgeny Razumov
Packaging Contents: Beverage, energy drink
Packaging Substrate / Materials: Aluminium

Energy drink with ginseng extract and natural additives. Since ancient times, ginseng has been used in traditional Chinese medicine and was proven to have an excellent stimulating effect. Legend has it, the root of ginseng contains the power of a lightning.

What’s Unique?
The font in the brand name (“GINSENG”, rus.: “ЖЕНЬШЕНЬ”) has a shape the same as a ginseng root