The “Luxury Gift Box” project was a bespoke packaging design commissioned by Mr. Hani Barhoumeh, CEO of DotJo, a prominent digital agency operating across the Middle East and America. The objective was to craft an exclusive and sophisticated gift box for premium “Majdol” dates, intended for esteemed recipients such as entrepreneurs, business leaders, and dignitaries.
Creative Process:
The design journey commenced with the creation of a mood board to encapsulate the desired aesthetic. This visual compilation featured luxurious textures, rich colors like deep burgundy, emerald green, and gold, and elements of Arabic calligraphy, intricate patterns, and minimalist designs. Collaborating closely with Mr. Barhoumeh, key components were identified to define the packaging’s visual identity, including
A custom signature, developed in partnership with a signature artist, presented in both Arabic and English.Exploration of two distinct art directions utilizing dark hues of green and red accented with gold.Precise box dimensions to elegantly present the dates.Incorporation of a personalized message inside the box to enhance exclusivity.
Design Explorations:
Option 1: Emphasized the dates’ natural beauty and Arabian heritage. It features a rich palette of deep burgundy and gold, intricate Arabic calligraphy, and delicate gold foil accents. The Interior was lined with soft, textured material and included a personalized message in elegant Arabic script.
Option 2: Focused on a minimalist and sophisticated aesthetic.Showcased a sleek black box with a subtle gold-embossed signature and modern typography. Interior presented the dates on a silk bed, with a personalized English message discreetly printed on the inside lid.
Final Selection & Execution:
Mr. Barhoumeh selected Option 2 for its elegant simplicity and modern appeal.
The final design featured
A sleek black exterior with a gold-embossed signature. Dates are arranged on the luxurious silk lining. A personalized message inside the lid, adds a unique touch to the gifting experience.
This project successfully merged cultural elements with contemporary design, resulting in a luxurious packaging solution that elevated the presentation of premium Majdol dates.







