Cerveza Buenaventura craft beer

Design: Brandcn
Location: Spain
Project Type: Produced
Client: Cerveza Buenaventura
Product Launch Location: Spain
Packaging Contents: Craft beer
Packaging Substrate / Materials: Botella de vidrio
Printing Process: Digital

Buenaventura is an artisanal microbrewery in Toledo, which was born out of the concern to obtain a differential beer within the artisan market. So far distributed only among a small network of stores in the City, it makes it a select and highly desired product. Currently it has 3 varieties (IPA, Pale Ale, Wheat).

Each of the styles offers different characteristics, but all of them are indicated for a consumer eager for new experiences and flavors.

The use of a rustic paper for the label, a calligraphic style font, together with the use of only two inks (black + 1 color) gives it a simple and elegant appearance.

We hold hands as a symbol of craftsmanship, effort and perseverance that involves brewing a beer of these characteristics. A hand that takes different shapes, that tells a story, depending on the style of each of the beers.