Chrisi Milia | Balsamic Apple Cider Vinegar

Design: Sowl Creative Studio
Location: Greece
Project Type: Produced
Client: Chrisi Milia
Product Launch Location: Global

CUSTOMER ID
The Delis family has been active in the cultivation of apples since the 50s. Nowadays, the company owns up-to-date facilities for the processing of certified goods from organic tree crops. The Chrysi Milia product range has been recently enriched with vinegar products: Cider Vinegar and Balsamic Cider Vinegar.

THE NEED
The Balsam Apple Cider Vinegar by Chrysi Milia, being a purely organic product, has a special rich taste and a unique aroma.

It is produced from selected batches of the unfiltered organic Cider Vinegar by the Delis family, which ages in oak barrels without preservatives, artificial dyes or additives other than pure treacle. We would thus need to create a special packaging that would capture the premium character of the product.

INSPIRATION AND OUTCOME
The goal for Balsamic Apple Cider Vinegar’s packaging was to incorporate the company’s design identity while creating a strong visual interconnection with the Cider Vinegar by Chrysi Milia.

The packaging of the two products was differentiated through the colours and the textures in materials. In this particular case, we followed a “black on black” philosophy (black label on black glass) and opted for a soft material with super matte texture. This combination clearly indicates the refined, gourmet character of the product. The dark background works also well with the metal print and emphasizes the copper details.
The outcome is a packaging that both satisfies our customer’s needs and makes the product stand out on the shelf.