BOOM!

Design: Lemongrape
Location: Moldova
Project Type: Produced
Product Launch Location: Global
Packaging Contents: Beverages
Packaging Substrate / Materials: Aluminium jar

The brand “Naturalis” well known for its juices and nectars launches the “BOOM”- juice-containing lemonades.

At Lemongrape, we have developed a product design concept that includes logo design and packaging design. The elaborated packaging concept gives the main idea of the drink – “a cooling fruit explosion for the young and active” and is easily placed in one line on the shelf.

The line includes 6 SKU completed in fresh, bright juicy colors among which 4 are fruit flavors and 2 colas: classic taste and zero.