Vita Juices

Brand Vita by Orhei-Vit is one of the oldest juice brands in Moldova. Many years of decent work brought this brand consumers’ love and trust. This 2021 label design looked old-fashioned and failed to show the brand’s market top position and we were happy to fix this. So we decided to keep the blue color that is traditional for the brand and familiar to the customers but made this color deeper and brighter. Also, we paid a lot of attention to the food zones, and added more air to the composition to make them look light and weightless. A big logo floating among fruits perfectly accomplishes this airy design.