Project Type: Produced
Client: Domaine Ritt
Photography: Studio Pub Photo
Product Launch Location: Canada
Packaging Contents: Cider
Packaging Substrate / Materials: Glass bottle, foil paper
Printing Process: 4-color process printing
EZI had the mandate to completely revamp the look for Domaine Ritt high-end products range with three distinctive products; ice cider, fire cider and Pomerable. The essence of the brand would convey a classic and chic overall look, accentuated with different patterns and textures at the bottom of the label to identify each of the products. By putting emphasis on aluminum paper shiny look with colors reminiscent of fire, ice and the Québec terroir. A major challenge for the agency, proud to be associated with the enthusiasts of Domaine Ritt.