Instant sausage is a fast food product for children, because of its convenience, children can use it as a snack when going to school, or take it to a picnic,… In order to bring a connection with children, we create 2 imaginary characters close to the little ones. Throughout the design is the image of Kee and Bumba appearing on the package with the act of eating sausage, both for the purpose of evoking the feeling of wanting to eat, and eye-catching, attracted by the bright colors.