Fizi healthy and protein bar

Development of all branding and communication, strategy for a new energy bar – FIZI. https://fizi.com.ua

We were inspired by fitness and lightness 70-80s. And we tried to reflect this easy mood through bold typography logos and colors. We developed the brand name and all the names for the lines also. The product is unique because it has a super clean composition and incredible taste. Guilty pleasure is a competitor to Snickers. And the protein is in the banana.