Spready’s

4630

190

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pecora nera design studio

Posted On December 8, 2022

Project Type Produced, Commissioned Work

Category Condiment / Food / Spread

Packaging Materials Glass / Paper

Client Retrogusto

Launch Location Europe / Greece

Spready’s is a new brand of gluten-free and with no palm oil products that was born to revolutionize the belief that indulgence is synonymous with “unhealthy”. The approach was to create a brand that’s exciting and also reflects the personality and the purity of the product.

The basic idea behind the Spready’s labels was born from the brand’s personality, which seeks to distance itself from the traditional codes present in related products. A visual identity fueled by vibrant colours and surreal illustrations is the way to stand out on specialty store shelves and grab shoppers’ attention.

Spready’s promote the belief that good eating habits can be fun and delicious.

Spready’s, spread packaging design by pecora nera design studio, Greece. Image 1 of 6.

Spready’s, spread packaging design by pecora nera design studio, Greece. Image 2 of 6.

Spready’s, spread packaging design by pecora nera design studio, Greece. Image 3 of 6.

Spready’s, spread packaging design by pecora nera design studio, Greece. Image 4 of 6.

Spready’s, spread packaging design by pecora nera design studio, Greece. Image 5 of 6.

Spready’s, spread packaging design by pecora nera design studio, Greece. Image 6 of 6.