Anika Gaska

Muncie, IN, USA

One of the biggest barriers for new wine drinkers is the complexity of the wine. Grape simplified the most important information and put it right on the front of the label. Grape is a wine bought because of its label—its helpful label.

Grape aims to provide an easy wine-buying experience to its consumers. The half-size bottles with sweetness scale and food pairings right on the front of the bottles give you everything you need to see without having to even turn the bottle around.

Wine doesn’t have to be complicated. You should spend more time drinking your wine than thinking about what kind to get.