Chef iQ Unboxing Experience

CHEF iQ sought to create an unforgettable unboxing experience for their latest innovation, the Smart Thermometer. Boasting the title of the world’s slimmest wireless thermometer, this device meticulously monitors the internal temperature of food with utmost accuracy. Through its seamless connectivity to WiFi or Bluetooth, it effortlessly synchronises with the accompanying app, enabling users to stay informed and in control.

We presented a variety of price-point options that would allow for both an unforgettable unboxing experience and a visually captivating presence on store shelves. We wanted to add a detail that represented the heat being emitted from the food, we added a series of debossed rings, each one set further apart from the one before it. The rings theme was consistent throughout the printed media, structural packaging and spot UV highlights.