Zero plastic, Zero water, Zero waste, and a whole lot of benefits. With Hemp Care we started to think “out of the bottle” and create an innovative #brand of solid cosmetics that could support a paradigm shift in everyone’s beauty routine. Starting from the name.. “Raw Gems” a raw gem, which preserves the purest qualities of the cosmetic, stripping away the superfluous. Even the #packaging design was no exception.
Designed without the use of glues, its particular workmanship includes a central body that is the same for all products, and a closing band that tells the specifics of the individual. This allowed better optimization of the paper in the production and reprinting phases. The paper chosen, #Favini Shiro Echo, is #biodegradable, zero emissions, made of 100% recycled fibres. #storytelling applied to packaging educates us on sustainable resource consumption, waste disposal and encourages the transition towards responsible cosmetics.
Ultimately it’s just a matter of learning a new gesture and making it our own …who is with us? Join the Solid revolution!