A Swiss Twist: The Bold Packaging Identity of Fun House Cannabis



Introducing the vibrant world of Fun House Cannabis Co., where modernity meets timeless appeal in a cannabis brand like no other.

In the ever-evolving landscape of cannabis culture, Fun House Cannabis Co. stands out as a beacon of creativity, adventure, and boldness. Founded in 2023 and based in Michigan, USA, this pioneering brand sought to redefine the cannabis experience for multiple generations. Musen Design was approached with a vision to create a premier brand that embodies fun, adventure, and a bold spirit. Our collaboration aimed to craft a visual identity and packaging design that not only captures the essence of the brand but also sets it apart in the competitive cannabis market.

Drawing inspiration from Swiss design principles, our approach to shaping the visual identity of Fun House Cannabis Co. was centered on developing a logo that radiates personality and confidence. The bold slab font chosen for the logo embodies the brand’s dynamic essence, while the vibrant red hue adds a touch of passion and excitement to the overall design. Clean lines and a minimalist aesthetic infuse sophistication into the brand’s identity, paying homage to the timeless elegance of Swiss design.

As we delve into the packaging design, our goal is to extend the brand’s timeless appeal while ensuring that each product stands out on dispensary shelves. Through careful consideration of color schemes, typography, and graphical elements, packaging was curated to not only catch the eye but also spark curiosity and anticipation. The result is a packaging design that pops with energy and vitality, embodying the essence of Fun House Cannabis Co. and inviting consumers of all ages to embark on an exciting journey with every purchase.

The collaboration between Musen Design and Fun House Cannabis Co. has yielded a dynamic and captivating brand identity and packaging design that perfectly encapsulates the essence of the brand. Through bold visual elements, vibrant colors, and playful patterns, we’ve successfully created a brand that resonates with the adventurous spirit of cannabis enthusiasts across multiple generations. The result is not just a product line but an invitation to embrace fun, excitement, and creativity with every use. As Fun House Cannabis Co. enters the market, we’re confident that its unique personality and eye-catching design will make a lasting impression, setting it apart as a premier brand in the cannabis industry.

“Musen Design was the perfect choice for our branding project. I could not have asked for better organization, communication, and creative execution for Fun House. Our timeline was aggressive but our overall vision was clear on what we wanted to see – the team just “got it” and delivered! The decisions were thoughtful and relevant, and I couldn’t imagine the brand any other way – that’s really what we ultimately hope for as owners/marketers. The outcome embodies the essence of the brand and it will help us grow our business further.” – Aimee Hilebrand, Fun House Cannabis Co. Owner