Nomad is the result of a collaboration between 100% and Hero MotoCorp, and is set to transform the motorbike rally experience at Rally Bharat. This cutting-edge goggle needed packaging that echoed its speed and stability while embracing sustainability. Inspired by Hero’s slanted symbol and 100 percent’s hexagonal identity, Nomad’s packaging boasts a dynamic 70-degree slant. The graphics, blending softness with brutalist aesthetics, highlight the goggles’ agility and durability. Solution: Crafted from injection-molded PETE recyclable plastic, Nomad’s packaging is both lightweight and eco-friendly. Limited to 1947 units, each package is screen-printed for a flawless finish, doubling as a collector’s item. Unique Features: Nomad’s packaging stands out for its sleek design, minimalistic affordances, and sustainability focus. This project is student hypothetical packaging done for 100% and Hero MotoCorp. STUDENTS- Mukul Ranjan Dev(Graphic Design), Rena Kapasi(Graphic Design)Om Nikte(Product Design), Amay Negi(Product Design)
Course Faculty-Prof. Pritesh Bhatia, Mr. Jaimin Bhavsar
GLS Institute of Design, Ahmedabad, GLS University