Ron Briovo

The inspiration behind my personal brand label focuses on personifying myself as a bottle of rum, thus capturing my appreciation for enjoying the present, I am joyful and spontaneous. My desire to explore various alternatives and obtain varied results is reflected in the choice of the rum bottle as my symbolic representation.

The name “BRIOVO” arises as a neologism of “verve”, evoking vitality, spontaneous energy, spirit, courage and resolve, while “vo” is derived from the word “deer”, cementing my connection with fauna and flora.

The rectangular shape of the label is designed to hug the bottle, with information strategically placed on the sides. The central part stands out with the illustration, the name, the alcohol level and the content, prioritizing a visually striking presentation.

The linen texture adds a tactile value to the label, and the DEAB21 yellow tone brings warmth and energy, creating an ensemble that is not only visually appealing but also sensorially stimulating. The BRIOVO label is not just a packaging; It is a vivid, personalized expression of my essence in every sip.