Bulevar Milutina Milankovića 120a, Beograd 11070, Serbia

The Packaging Design for organic product TAHIN

Brief: introducing the first organic tahini on the Serbian market: To come up with a new and organic fresh look and style.

The entire position of the forms and shapes as well as the photographs is the same on all three packages, the purpose of which is to achieve harmony and accuracy, or uniformity, of the products on a store shelf. We tried hard to come up with a design that shows the product in an unambiguous way and makes it as visible as possible. The cover is green gold. The printing technology on the label is digital flexo. This technology is ideal for a small number of print copies as there is no loss of quality. It is roll-to-roll printing, which makes it suitable for semi-automatic and automatic label gluing.