«Линия Жизни» Line of energy drinks

The series of packaging for soft drinks—energy drinks—is inspired by Russian music of the 2000s, particularly rap and its main representatives of that time—the group “CENTR.” This is a story about the difficult life of those who had to spend half their lives on the streets of the city, and their main companion in this is a crack in the asphalt. It serves as their guide and companion; it is their lifeline, connecting such different fates.