Primal Instinct Dog Food

Primal Instinct is a new brand active in the field of dog food.

The goal of the design was to extract the meaning of “primal instinct” by combining the sharpness, ferocity of the predator looking for its food in nature with the happy, familiar feeling that our pets offer us. At the same time, through illustration, we emphasize the raw material of each code, an element that is also the trademark of each package.

The final combination gives a unique result in terms of packaging. It immediately conveys the message to the buyer while remaining attractive, unique and absolute.