Gu Yun Treasure Corner

BABA NYONYA PASTRIES PACKAGING

Gu Yun Treasure Corner is a local store in Malaysia that preserves traditional craftsmanship and offers culturally significant products, especially traditional foods. These foods embody the region’s rich history and culture through unique tastes, ingredients, and production methods.

Baba Nyonya is a cherished cultural heritage in Southeast Asia. However, as time progresses, there is a growing lack of awareness regarding the Nyonya culture amongst the younger generation.

The idea is to create culturally significant and visually enchanting packaging for Baba Nyonya pastries. The design and structure highlight the aesthetics of the Nyonya culture while providing an immersive experience into a typical Baba Nyonya household as consumers savour the delightful pastries.