Agency: MARK Studio
Project Type: Produced, Commercial Work
Client: The Stellenbosch Brewing Company
Location: Cape Town, South Africa
Packaging Contents: Beer
Here’s a beer that definitely takes its inspiration from its location. ‘Stellies’ is, fittingly, brewed by the Stellenbosch Brewing Company (SBC), on Joostenberg Farm. The character of the famous university town is neatly encapsulated in this clean, modern label design. Note the hops and barley, along with the mountains and oaks, and – yes – the ubiquitous squirrels.
To keep costs down we made the C,M,Y and Foil plates generic with only the K plate and foil colour having to change per varient. Bringing the numer of plates down from 17 to 8.