TS/D Agency

Kyiv, Ukraine, 04071

Creative Agency: Tough Slate Design
Creative Director: Dima Tsapko
Senior Art-Director: Roman Davydyuk
Art Directors: Yaroslav Cherkunov, Sergey Shakh
Senior Art-Director: Oksana Zmorovych
Project Type: Produced, Commercial Work
Client: New Products Group of Companies
Location: Kyiv, Ukraine
Packaging Contents: Honey Mixed with Juice, Spices and Nuts
Packaging Substrate / Materials: Glass, Wood, Plastic
Printing Process: Full Colour Stickers (Pantones)

To make the Honey more desired by the younger target audience, client came up with an idea to produce honey mixes — they are as much healthy as traditional honey, but have a spark of taste due to added natural ingredients: juices, spices, nuts etc.

What’s Unique?
We were able to show the uniqueness of the product — the mix — without showing ingredients and stuff.