Valencia, España

Agency: Brandsummit
Designer: Alberto Valero
Location: Spain
Project Type: Produced
Client: Coco vegan
Product Launch Location: Global
Packaging Contents: Food
Packaging Substrate / Materials: Glass container
Printing Process: Digital printing

Coco Vegan is born, the new brand of vegan and ready-to-eat products. At Brandsummit, we develop its identity and packaging based on this features: vegan, ready to eat and 100% natural.

We committed to clean design, such as the type of food it is and the values of the brand: health and quality, with utmost respect for nature and animals. Thus, we arrive at the creation of a direct, sincere, transparent and timely graphic identity.

Under the premise of sustainability, Coco Vegan’s containers are made of recycled glass, in the same way that they are recyclable and reusable, in order to give it a second life. Accompanied by a label that says exactly what the product is and what the consumer needs to know: a simple label, where the information of interest is located quickly and easily, with an important focus on health, highlighting the benefits of the product and showing the nutritional specs.

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