Escape The Night

Design: Cassandra Ho
Location: United States
Project Type: Student Project
School: University of Minnesota, Twin Cities
Tutor: Hannah Johnson
Packaging Contents: Tea, Facial Oil, Note Pad, Sleeping Mask
Packaging Substrate / Materials: Glass bottle, Cardboard, Paper

Designed to give you a relaxing and rejuvenating deep sleep, this Escape the Night Sleep Aid Kit is sure to become your must-have sleep solution. It includes products that not only aid sleeplessness, but can also help rid you of tension and stress and restore your equilibrium. With these four products, you can achieve a restful and undisturbed night’s sleep.

The packaging design features the main graphic element – light – of the brand. This light source can be found on the front of all four products such as the (1) ceiling lamp, (2) mirror light, (3) table lamp, and (4) the stars. This project is also featured in purple and rounded shapes to convey tranquility and relaxation.