The ReForma brand is a new asset in the portfolio of the Slavyanka corporate group. It plans to manufacture products without sugar, gluten, lactose, GMOs.
ReForma bars are for those who care about their health and the combination of taste and proper nutrition.
The target audience of the product is young people living in cities with an average and above-average family income.
The visual language of the packaging design is made in the form of an interface that is minimalistic and eye-catching for the target audience. Also, this design can be easily adapted to different flavors.