Makeup sponge

Makeup sponges help to get a fine natural look effortlessly without compromising your skin. It is a good beauty tool for every girl. The aim was to create a packaging design for a line of makeup sponges.

Makeup sponges are available in the market in numerous shapes and sizes. Some are rectangular, some are round, and some come with round edges, while some are flat. It was important to express these various primitives in design. It looks simple, but the form of the product is memorable, so customers associate it with the item.

The idea of the packaging is to make it not transparent as other packages in this category. Customers don’t see sponges but understand what is inside the box because of the well-known shapes. It’s minimalistic but very catchy and self-sufficient. It is a way to stand out against competitors.