“Many were who claimed the Crown of Aragon, some of them succeeded, and a few specially stood out.”
With this premise we developed the rebranding of Corona de Aragón brand, with a completely new design focused on a modern and familiar consumer. The brand has different ranges depending on the kind of wine, and so the design is a little bit different to recognize every range.
The design is meant to be minimal and elegant, playing with a main color for each wine and telling the story in a simple glance.