Following the 1st busy bag, the toy company “Zagazoo” wanted to create a theme for its busy bags that carries its core message and identity. Zagazoo encourages children to play everywhere at any time, but in order to do so, toys need to be portable. Therefore Zagazoo designed a line of small drawstring bags for children to learn to carry and be responsible for their toys/games. The illustrations on these bags represent imaginary places and transportation means combined with the company’s hand symbol, which represents a child’s hand always exploring new things somewhere around the world.



co-founder: Marina Zaghloul
designer : Christine Zaghloul