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ROBOTOUR packaging

Robotour is a battle of cyborgs in chivalrous disciplines.

We invite you to visit a modern tournament according to medieval rules! But instead of ordinary people, cyborgs will participate in it! We are waiting for you at this exciting spectacle!

The objective of the project is to create package design for a fictitious organization that organizes and conducts battles between cyborgs in the format of medieval tournaments. After a careful study of the associations, several ideas were found of what distinguishes the battles between humans and between cyborgs.

The simplest association to understand was the pixel. It is the technique of rough pixelation that helps to immediately recognize in the design something related to robotization and, accordingly, to cyborgs.

 

ROBOTOUR packaging, energy drink packaging design by Vasily Aleev, Russian Federation. Image 1 of 3.ROBOTOUR packaging, energy drink packaging design by Vasily Aleev, Russian Federation. Image 2 of 3.ROBOTOUR packaging, energy drink packaging design by Vasily Aleev, Russian Federation. Image 3 of 3.