Olga’s fine foods

Black Squid Design

203 Melbourne St, North Adelaide SA 5006, Australia

Olga’s are shaking up the supermarkets with their attention grabbing quirky illustrations with bold variety colours and product colours.

The packaging needed to stand out on a shelf of full of clutter as bold, clean and memorable. The design required strong brand presence and differentiation across 6 ranges and various product types within each range. A light-hearted approach in a very conservative category. This solution has been instrumental in establishing a strong brand across all communication beyond just packaging.A tradition of innovation in meats and smallgoods.