Halter Ranch Thor’s Mountain Cabernet

The Halter Ranch is a vineyard and winery that is committed to creating superior wine while using sustainable methods of winemaking. They asked us to create a design concept for their limited Collector’s Series Wine. It was a special one, named after proprietor Hansjörg Wyss’ grandson, “Thor’s Mountain Cabernet 2018”. Since growing up near the Swiss Alps, the Wyss family shares a generational love for snow-skiing, our idea was to reflect that passion in the design of this unique wine.

We went on with an ambitious concept to create one peaceful, long label in the shape of Thor’s skis, wrapped around the bottle. We balanced the rest with the minimalistic approach but with lots of sophisticated details, thick and beautiful tactile cotton paper, gold hot stamping, and blind debossing. To give it even more wintery feel, we’ve finished it off with a generous dip of a snowy-white wax seal. As a result, we created a highly expressive and unique label that evokes the passion and origins of the Wyss family.