Super-Pharm – Sunday Eco

Foxtrot Studio has designed a colorful, vibrant and fun range of Super-Pharm cleaning products.

The core idea was based on the assumption that cleaning products shouldn’t be too serious, boring, or formal. Instead, they had a green light to create something colorful, vibrant and fun! Studio approached this by creating a series of colorful and witty illustrations loosely referring to specific products or their fragrances.

They used a whimsical, lively style and also depicted some poses or situations not related to dull chores but rather to fun time, relaxation and cool stuff! Furthermore, they selected a beautiful color palette, blended it perfectly with illustrations, and made sure that the entire product range looked stunning when shown together.