Serena Almond Double Happiness Roll Gift Box

Serena Almond Double Happiness Roll Gift Box: A Designer’s Take

Concept:

Imagine two halves, perfectly harmonized, symbolizing double happiness. This design plays on that theme with a split composition, vibrant colors, and circular motifs.

Colors:

• Red: Captures the passionate intensity of dark chocolate, echoing the energy of celebration.
• Green: A lively touch, reminiscent of fresh green onions, representing prosperity and good health.
• Fake Gold: Adds a touch of luxury and emphasizes the festive essence.

Shapes:

• Circles: These evoke feelings of completeness and reunion, mirroring the essence of “double happiness.“
• Candy-like lanterns: Bring a playful and charming element, adding to the joyful atmosphere.
• Ingredient illustrations: Rendered in a whimsical style, they create a visual feast, enticing the recipient.

Font:

• Full circle font: It echoes the shape of the cookies and the overall harmonious theme.
• Integrated love, ribbons, and food motifs: This subtly conveys the gift’s sentiment, like a special present chosen with care.

Color Scheme:

• 7-Eleven inspired (red, white, green): This creates instant brand recognition and familiarity.
• Contrasting colors: Cater to the target audience of urban youth, ensuring a vibrant and modern New Year feel.

Overall, the design presents a joyful, playful, and modern interpretation of Double Happiness, perfectly suited for the young urban audience and aligned with the 7-Eleven brand identity.