Limonera

Limonera is a canned caipivodka, and its graphic design highlights the flavor of lemon – the main ingredient in this recipe. The illustration emphasizes the natural quality of the drink, showing the freshness of the ingredient still on the lemon tree.

Playing with Limonera’s essence, the character merges with the lemon and adopts its colors, establishing an exchange relationship with the plant. The quality of the ingredients and the preparation process – which underscores human intervention in the recipe – are also important differentiators in a high-quality beverage. The Limonera brand appears in gold, with a metallic effect, adding balance to a humorous project that attracts curious looks.