Icono Comunicadores

Lima, Perú

We designed a gift that could remain throughout the Christmas season, an Advent calendar. Luna is an adventurous girl who comes across an Advent Calendar, and following its instructions she embarks on an exciting journey discovering, day by day, messages that enrich her journey. This is the story that Credicorp Capital commissioned us to develop for the creation of the year-end gift for its clients: a 24-day experience through an Advent Calendar. This experience sought to capture a contemporary artisanal feel, with metallic print details, personalized with elements of Credicorp Capital’s identity and filled with the exquisite chocolates of the Peruvian brand Cacaosuyo, winner of international awards.

 

Icono Comunicadores

Lima, Perú
Credits:
Art director: Giuliana Gotuzzo
Design: Carlos Ascasibar
Illustrations: Fátima Ordinola
Client:
Credicorp Capital