Stabburet Liver Pâté

An inclusive revitalization for one of Norway’s most iconic products, Stabburet liver pâté! The design, unchanged since 2012, no longer reflected the diversity of Norwegian children and featured outdated elements that cluttered the brand.

By simplifying the design, we let its distinct features shine while respecting its long history. We also introduced 10 new children’s faces, making the brand more relatable and contemporary, ensuring it’s as relevant today as it was 50 years ago.