Rebranding Serum Bottle

Graphic Designer/Illustrator: Grigorija Gulevska
Location: Macedonia
Project Type: Concept
Packaging Contents: Serum Bottle
Packaging Substrate / Materials: Glass Bottle
Printing Process: Digital Printing

Concept design for Serum Bottle – a redesign that brings a fresh and modern look of the product.

This project is a concept design for a serum bottle, a redesign of an existing serum bottle from a Macedonian Organic Cosmetic Shop. The main idea is to bring new, fresh and unusual packaging but yet very practical for use and storage.

The idea behind the design of the serum bottle is simple, minimalist and catchy, using typography so the packaging of the serum can stand out from the others.

It is a brand that sells organic cosmetics and their concept is to create cosmetics that are non-toxic and safe for all health conditions and all ages. They are also biodegradable, do not pollute the environment and are cosmetics that do not involve animal testing.

What’s Unique?
This bottle of serum is made to stand out from the others. Serum bottles are usually used in small letters and some small details, which are sometimes difficult to see. That is why on this bottle of serum are used large and legible letters that are easily visible.