YIELD French Press

Agency: YIELD
Founder / Principal Designer: Andrew Deming, Rachel Gant
Project Type: Produced, Commercial Work
Location: St. Augustine, FL, USA
Packaging Contents: Ceramic French Press
Packaging Materials: Paper

The YIELD Ceramic French Press is a functional and beautiful addition to the kitchen table. The ceramic body maintains a consistent temperature throughout the coffee or tea brewing process while challenging the traditional notion that glass is the necessary material for a press pot. The matte white package with a contrasting gold foil depiction of the silhouette hints at the measurements and ever-changing levels of brew contained within. The product is an elevation of a standard household item and the packaging is designed to communicate that difference on the retail shelf.