Exotic Snacks Kids Concept (Student Project)

Designer: Tobias Möller
Project Type: Student Project
School: Brobygrafiska
Course: Packaging design
Location: Sunne, Sweden
Packaging Materials: Folding carton, plastic

Exotic Snacks wants to develop a concept that makes children choose natural sweets instead of regular candy.

My task was to develop a range of portion packages and bags for the pic & mix section. The new products have to fit in at the regular candy section, but at the same time don’t lie about its content. Target group was children 1-12 years.

I made 3 portion packages for dried berries. Dried gojiberry, dried blueberry and dried black currant.