Welcome to Issue #127 of Packaging of the World! This month, we’ve handpicked the top ten posts that truly showcase the pinnacle of creativity and design—you won’t want to miss these remarkable works.
These designs are creating a buzz on social media. Follow us on Instagram, Facebook, and Pinterest to see why they’re capturing everyone’s attention. From industry veterans to rising stars, these packaging innovations are leaving a lasting impact.
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LOCO Limited Tea Collection designed by Be The Change
The LOCO Limited Tea Collection utilizes a train carriage design to create a unique and eye-catching package. This playful concept reflects the brand’s name (“loco moveo” meaning “to move from its place”) and evokes a sense of travel and exploration. High-quality printing and construction further enhance the visual impact, making it a stand-out option in the Armenian market.
Extinto Café designed by Kinder Estudio
Extinto Café’s packaging transcends the product, using a bold, industrial aesthetic with vibrant orange accents to embody the brand’s mission of awakening the human spirit. Diverse illustration styles personalize each small-batch roast, creating a sense of intimacy and connection to the coffee’s Colombian origin. This duality of bold and personal creates a unique and memorable brand experience.
Fausto – Sea Artesans designed by Volta Studio
Fausto Sea Artisans’ packaging elevates the product through a minimalist design. A white embossed fish takes center stage, presented diagonally for a dynamic feel. Deep sea blue printing and clean typography ensure a sophisticated look, while highlighting Fausto’s commitment to quality with a focus on the product itself. This subtle approach celebrates the “art of the sea” by letting the fish shine.
Born with Seoul designed by Carpenter Collective
Born with Seoul’s rebrand by Carpenter Collective utilizes bold colors and ingredient illustrations to create a visually-striking presence on crowded shelves. This reflects the client’s desire for transparency and natural ingredients, with each sauce distinguished by a unique secondary color and illustrated key components. This system allows for easy expansion and brand consistency across platforms.
Campanella Pizza designed by Eugene Wysota & Lesha Limonov
Campanella pizza’s packaging ditches the typical pizza box for a design inspired by traditional Italian tile patterns. These vibrant geometric motifs evoke warmth and celebration, perfect for family gatherings. Each flavor boasts a unique color scheme tied to its ingredients (think red for beef stroganoff, green for margherita), while the logo, a decorative emblem with text and icons, reinforces the brand’s Italian heritage and focus on quality.
Pueblo – Spanish Cold Meat designed by Simple Studio
Pueblo cold meats’ packaging ditches excess for a rustic charm. Bold typography and earthy tones like adobe red and sun-dried yellow evoke Spanish heritage. Kraft paper conveys the artisanal nature of the product, while a traditional rope detail adds a touch of authenticity. This minimalist design celebrates the brand’s village roots and the quality of its cold cuts.
Margo&Me designed by Studio Unbound
Inspired by artisanal butchery, Margo&Me dog food boasts packaging that reflects the premium, all-natural ingredients. Vibrant colors and hand-painted fur patterns stand out on shelves, while a playful tail hidden in the logo adds a touch of whimsy. This unique design breaks from the traditional dog imagery, emphasizing the brand’s commitment to fresh, high-quality nutrition for pets.
North53° Beard Oil designed by Sparrow Design
North53° beard oil boasts a unique, sustainable design aligned with its “REduce, REuse, REcycle” ethos. FSC-certified paper packaging features an embossed topographical map that unfolds into a standalone graphic. This allows for creative reuse, minimizing waste. Braille integration celebrates inclusivity, while the map motif reflects the brand’s Polish origin. This packaging prioritizes both environmental and social responsibility.
RIVIERA designed by Benjamin Lieb
Inspired by the Côte d’Azur’s landscapes, Riviera liqueurs feature a triptych label design. The front showcases Belle Epoque-inspired graphics, while the sides act as “windows” showcasing the region’s beauty through flat illustrations. This design evokes a sense of place and nostalgia, reminiscent of the brand’s founder’s cherished summer rituals.
Curl Haircare designed by Mickt Flior
Curl hair care stands out with vibrant, hand-drawn illustrations of key ingredients – purple coneflower, lavender, and rose geranium – defying the minimalist trend in haircare packaging. This playful design reflects their target audience: creative, style-conscious young people who appreciate natural ingredients and healthy curls. The organic logo and rounded typography complement the illustrations, creating a cohesive and expressive brand experience that celebrates the beauty of curls.