Designer: Lefteris Panagoulopoulos
Project Type: Produced, Commercial Work
Location: Heraklion, Greece
Packaging Contents: Cosmetics
Packaging Materials: Painted glass, silkscreen
Olive’secret visual identity and packaging had one and only element of inspiration. That is its basic ingredient: organic olive oil.
The idea behind this creation is simple.
Our agency decided a design approach which emphasizes that same ingredient in a simple, modern and direct way.
Using the olive tree branch combined with clean typography elements we achieved an elegant result. The gold color gives the whole package a sense of exclusiveness and it reminds us of the oil element too.