Creative Agency: Wisepack X Dragon Rouge
Project Type: Produced, Commercial Work
Location: Paris, France
Packaging Contents: Sport Food
Packaging Substrate / Materials: Paper, Cellophane, Plastic
Printing Process: Flexography, Digital printing
Swala is a new brand of sport nutrition 100% natural with revolutionary product for runner.
The Sport Patch and the Sport Band are designed for running. The packaging of the Sport Band is a bracelet ! Bring 2 hour of energy gel easily, no need of a belt or a bag to eat something. You can stick the Sport Patch on your skin or your shirt and bring two doses of fruit for the fastest 10KM of your life!
Optimum Training is a Spirulina program of 8 weeks to prepare a special events with 1 bar per day. We wanted tailor made product to bring the nutrition for a run without packaging to manage, easy to use and Eco-friendly. For the flowpack, we used Bio based films.