Design: Studio La Regina
Illustrator: Francesco Cerra
Project Type: Produced, Commercial Work
Client: Birra Artigianale Gladium
Location: Italy
Packaging Contents: Beer
Packaging Substrate / Materials: Glass
Gladium Beer is a fine craft beer, brewed with the pristine water of the Sila National Park, Italy.
Studio La Regina has carried out a radical redesign of labels for 75 cl bottles. After a thorough study of the target, Studio La Regina defined an elegant and fun iconography to illustrate the names of the beers.
- 1059 is the density of the must in a phase of production of this full-bodied beer, which is shown with alembics and tubes.
- Symphony is the harmonious set of different malts, represented together with notes and musical instruments.
- Hera is the goddess of Magna Graecia and this world is represented by vases and classical art.
- Whitelady is clear, light and fresh, therefore surrounded by the magic of snow and ice.