Agency: Mad Mind Studios
Creative Director: Omid Mousaei
Graphic Designers: Samuel Zhao, Mark Lee
Copywriter: Natalka Fydyshyn
Location: United States
Project Type: Produced
Packaging Contents: CBD Lemonade
Packaging Substrate / Materials: Glass bottle
Printing Process: Digital Printing
Kickback just launched a new line of CBD lemonades, including Lemony Lemon, Strawberry Sunshine, and Mellow Mango. Mad Mind Studios wanted to create a packaging design that was fun and healthy, showcasing the fruity flavors and chill vibes of Kickback. The main focus is vegan ingredients, low-calorie, fruit juice, and broad spectrum nano hemp, which all stands out on the bright packaging. Mad Mind Studios has worked with Kickback for several years, creating a unique logo and several product launches.
Kickback is the first CBD lemonade on the market made with vegan ingredients and a low calorie count. We had to create a unique design that matched the one-of-a-kind product and makes it stand out on shelves and online.