Drunk crayfish


Design: BrandPa
Location: Russia
Project Type: Produced
Client: Tatspirtprom dstl
Product Launch Location: Global
Packaging Contents: Beer
Packaging Substrate / Materials: Glass, paper
Printing Process: Flexography

Beer is a man’s drink and is desirable for the company, and if still football … the perfect evening. Hoppy Crayfish is just from the series to drink and have fun. The name fell very well into this category, and everything else relates to the wishes of the customer. Tatspirtprom wanted to make the label traditional so that it would relate it to its niche. And Hopped Crayfish is an addition, although we offered many creative options with drunken crayfish walking along the beach.