Design: candybrophycreative
Location: Australia
Project Type: Produced
Product Launch Location: Global
Packaging Contents: Carbonated Lemonade
Packaging Substrate / Materials: Aluminium
Printing Process: Screen Printing

Long Sock Soda plays off the retro 2 stripe iconic socks that are so plain so labelless they are like a brand within themselves. The basic nature of this clothing item lends itself to the basic lemonade flavour of this drink. Like a normcore clothing x drink hybrid, this random offbeat pairing make for a fun and silly product. The deliverable was to come up with something that suited the can design and long scale that is so odd and random that it’s meant to be. The logo O speaks to the long sock and long can form. Overall this was a great project to work on and we welcome more like it!