Calma Chicha Underwear


Design: Javier Garduño EdD
Location: Spain
Project Type: Produced
Client: Calma Chicha Skateboards
Product Launch Location: Spain
Packaging Contents: Underwear
Packaging Substrate / Materials: Cardboard
Printing Process: Digital

Calma Chicha Skateboards underwear packaging design. We created a box with a line graphics in which you can see the front of a skate, the wheel is die-cut so that you can see the color of the underwear and thus make only one model for the 4 colors.

On the back there are some illustrations that serve as a marker for each size and model, finally on one side the illustration of the skate follows so if you put together a front part, several sides and a back part you can create the figure of a complete skate, making a very original effect.

The box is printed on FSC certified paper and is made in a single piece, added to the fact that it is only printed in one color and one model for all references, we manage to reduce the carbon footprint as much as possible and thus make a sustainable packaging already which is fully recyclable.