Escapade Chocolatier


Design: Jane Wu
Location: United States
Project Type: Concept
Packaging Contents: Chocolate
Packaging Substrate / Materials: Paper

Escapade Chocolatier brings you the experience of the exciting Medieval time adventure through a series of visual narrative of encounters with the mysterious Medieval monsters. Each flavor is represented by an illustration of a medieval monster and a geometric shape that could be used as symbols for identification.

Product including different sizes of chocolate bars to in-store drinks and chocolate milk.

What’s Unique?
All the illustrations are drawn in the vintage inking style with Procreate. By using a subtle color palette, it creates a contrast to the dramatic atmosphere in the illustration.