Creme de Parmesão Kraeuterkaese

victortognollo

Brasil

Redesign of the traditional Parmesan cheese Kraeuterkaese from Pomerode in Santa Catarina.

Produced since 1948 it is packaged in an unusual packaging: aluminum tubes. To maintain the tradition and increase the value of the product with a more attractive visual appeal the aluminum surface itself was used as the color for the product. Keeping the history, tradition and colors was essential to renew the design for new consumers.​​​​​​​