SUN YAN – Instant Noodles

Bold Brands

D. Poškos g. 6, Kaunas 44293, Lithuania

Asian-style instant noodle packaging adopted to the European design standard.

Unconventionally displayed noodles perfectly reveals its type and style as well as texture and length. The ingredients depicted between the noodles quickly communicate what to expect inside. Chopsticks image creates an allusion to Asian food. Large names and different colour coding helps customer quickly distinguish which taste is his favourite. And graphic icons perfectly explains the properties of the product and the preparation method.

The classic design example works effectively on the shelf and suites perfectly for this product category.

 

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Bold Brands

D. Poškos g. 6, Kaunas 44293, Lithuania
Credits:
Creative Direction & Design: Vytenis Petrusevičius
Food & Graphic Design: Žydrūnas Šlajus
Strategy : Motiejus Gaigalas
Client:
Kauno Grudai, AB